Welcome to RFK Solutions Ltd blog
Get to know the latest news and developments from us
Written by admin on 6th February, 2013 | Posted in Facebook SEO
Marketers using Facebook as a part of their marketing fix should not obsess over identifying the best time to make their posts because there's no such thing as that according to Post Rocket's co-founder, Mike Maghsoudi.With Facebook becoming an integral part of most people's lives, it isn't surprising to know that most brands are turning to the social networking site to increase engagement to their target market and boost the visibility of their products or services. As such, marketers using Facebook as a part of their efforts continuously obsess over determining when is actually the best time to post on the social networking site that will garner them the most audience. (more...)... (read full article)
Written by admin on 6th February, 2013 | Posted in Social Media News
With the increased interest in sharing photos and videos among social networking site users, Twitter just won't fall behind its competitors. The world-renowned micro-blogging site did a couple of tweaks on its media gallery and conversation view, creating a better user experience and marketing opportunities.When it comes to social networking, it's all about high-quality visual images. This is the reason why sites like Pinterest and Instagram remain as two of the favorite social networking sites by legions of users and marketers alike–both sites allow users to post and share images without a cinch. Facebook has also made efforts to improve their service for image-loving fans with the cover photo feature and higher-resolution image viewer. Twitter, the world-renowned micro-blogging site, has also followed suit. read full article)
Online reviews are powerful enough to influence consumer behavior. This is because most consumers in search of products and services consult the Web prior to shopping around. The opinions that people see online eventually become a crucial factor in the decision making process. Businesses are aware of this, which is why they take advantage of online reviews to attract consumers. Many of them boost revenue through the posting of fake reviews, which are obviously in their favor. If this technique worked in the past, it would not be as successful now—in fact, it would be a waste of time. Google is determined to keep only the truthful reviews with its algorithm update. (more...)... (read full article)
Due to the many fake reviews online, Google works to keep business testimonials as truthful as possible with new updates and guidelines.
In a recent article published by Wall Street Journal, some excerpts from Google's former CEO Eric Schmidt's new book, “The New Digital Age”–co-authored with Google Ideas chief Jared Cohen and is slated to be released on April–clearly states that website owners will have better chances of boosting their site's search engine rankings if their contents are tied to verified author profiles. read full article)
Website owners who would like to boost their site's search engine rank should look into tying their content with a verified author profile according to former Google CEO, Eric Schmidt.
With search engines giving more ranking opportunities for websites that create great content, it seems that everyone is jumping into the bandwagon. And with the competition getting tougher and tougher, it pays to develop habits that will allow you to successfully create effective content that people will find useful.Nowadays, businesses of all sizes are using content marketing as a part of their efforts to win against the competition, improve visibility and attract a large number of followers and loyal customers. With the constant push for excellent content, it can be quite difficult to get ahead of the race, especially if you are just starting out. And with the number of marketing messages that consumers have to filter in, how do you fight to get noticed and not just get lost in space? The secret to effective content marketing isn't just about going viral. It also involves sticking to tried and tested habits that will allow you to build an excellent reputat... (read full article)