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Written by admin on 6th February, 2013 | Posted in SEO | Comments Off
Wednesday, February 6th, 2013
Due to the many fake reviews online, Google works to keep business testimonials as truthful as possible with new updates and guidelines.
Online reviews are powerful enough to influence consumer behavior. This is because most consumers in search of products and services consult the Web prior to shopping around. The opinions that people see online eventually become a crucial factor in the decision making process. Businesses are aware of this, which is why they take advantage of online reviews to attract consumers. Many of them boost revenue through the posting of fake reviews, which are obviously in their favor. If this technique worked in the past, it would not be as successful now—in fact, it would be a waste of time. Google is determined to keep only the truthful reviews with its algorithm update.
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Written by admin on 6th February, 2013 | Posted in SEO | Comments Off
Wednesday, February 6th, 2013
Website owners who would like to boost their site's search engine rank should look into tying their content with a verified author profile according to former Google CEO, Eric Schmidt.
In a recent
article published by Wall Street Journal, some excerpts from Google's former CEO Eric Schmidt's new book, “The New Digital Age”–co-authored with Google Ideas chief Jared Cohen and is slated to be released on April–clearly states that website owners will have better chances of boosting their site's search engine rankings if their contents are tied to verified author profiles.
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Wednesday, June 13th, 2012
In its official blog, Google announced that it did a handful of changes (39 to be exact) in its system for the month of May, including the introduction of the Knowledge Graph. While some can be regarded as minor updates, there are other changes that you should not disregard simply because they can affect your website's ranking. You can find them below, including some useful suggestions how you can adjust to such changes.
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Wednesday, June 6th, 2012
When it comes to social media, Facebook always appears in the front line. In fact, it's rare to see a business not having its own Facebook page these days. However, while Facebook may be garnering a lot of buzz and most marketers are jumping into the bandwagon, I personally think that Google+ still has an edge over Facebook.
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Thursday, May 10th, 2012
The Missing Link
Google+ notification emails were nothing short of a formal announcement that somebody in your circle mentioned you on a post, commented on your post, or shared something to you. Once you receive them in your inbox, all you were able to do was read the update – nothing more, nothing less. And if you ever wanted to interact with the post, you've got to log in to your Google+ account. It's bland and pretty useless. There's that missing link that holds you from getting more social and interactive on Google+.
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Written by admin on 17th February, 2011 | Posted in SEO | No Comments »
Thursday, February 17th, 2011
The mid 90s saw the birth of the biggest bounty to the internet arena, Google. Googles fame and glory was driven by those efficient searches which catered millions of information starved netizens. You would be just a click away from the most apt search result which rightly topped the charts. It was indeed, magic of a different kind. Gone are those ecstatic days of crisp search results, thanks to the biggest ‘terrorist’ to the kingdom of Google – Spam.
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